What AdProtektor does
AdProtektor is click-fraud protection for paid advertising. One script on your site scores every visit for fraud in real time, identifies the person behind each click across IPs and devices, blocks the bad ones, and stops repeat fraud sources from costing you again on Google Ads.
Every click on your ads costs money whether or not a real customer is behind it. Bots, competitors clicking to drain your budget, and organised click farms all bill you at the same rate as genuine buyers. AdProtektor sits between your ads and your website and separates the two.
The short version
You install one script
A single line of JavaScript on your website, or one click with our WordPress and Shopify apps. It loads asynchronously and does not slow your pages down.
Every visit gets scored
The script collects behavioural and device signals and sends them to our detection engine, which returns a threat score from 0 to 100 in real time.
Visitors are clustered into people
Rather than treating each IP as a separate visitor, AdProtektor links IPs, devices and browsers belonging to the same person — so a fraudster who switches networks is still recognised.
Bad traffic gets blocked
Visitors over your threat threshold are blocked, and on Google Ads their IPs are pushed into your exclusion lists automatically so they stop costing you.
Two products, one script
AdProtektor ships as two products that share a single install and a single dashboard.
- AdProtektor (core)
- Click-fraud detection and prevention for Google Ads and Meta. Included in every plan.
- ConversionOS (add-on)
- Server-side conversion tracking and conversion intelligence. A paid add-on you can attach to any plan.
The two interlock. Strict fraud blocking can occasionally catch a real customer, and ConversionOS notices when a blocked visitor actually converts and reverses the block. See What ConversionOS is.
What it protects
- Google Ads — the deepest integration. Blocked IPs sync into your exclusion lists automatically, and campaign, keyword and ad-group attribution comes through without a redirect tracker.
- Meta / Facebook / Instagram — fraudulent visitors are excluded from your audiences.
- Any platform that supports IP or audience exclusion — including X, Reddit and TikTok.
- Your website itself — optionally, fraudulent visitors can be served a 403 rather than your landing page.
What it is not
AdProtektor does not get you refunded for the click that triggered detection — no click-fraud tool can, because Google charges for that click before anyone knows it was invalid. What it does is stop the *repeat* clicks from that source, and give you the evidence to file an invalid-traffic claim. See The Google Ads refund report for how that works in practice.
Frequently asked questions
Will the script slow down my website?
No. The script is around 60 KB minified and loads asynchronously, so it never blocks page rendering. Optional features like session recording only load when you enable them.
Does AdProtektor work without Google Ads?
Yes. Detection and website blocking work on any traffic. The Google Ads integration adds automatic IP exclusion, which is the part that stops fraudulent clicks from billing you again.
Related articles
Quick start
Get from signup to a protected website in five steps — add your site, install the script, verify it, connect Google Ads, and turn on blocking.
How detection works
Person-based fraud detection: fingerprinting, identity clustering across IPs and devices, and the 150+ behavioural signals behind every threat score.
What ConversionOS is
Server-side conversion tracking and conversion intelligence — reliable conversion data, plus automatic recovery when protection blocks a real customer.
