Automatic blocking

Automatic blocking is on from the moment your script is verified — there is no separate switch to flip. What you control is where it acts: the threat threshold that decides who gets blocked, the blocking mode, and how long a block lasts. On Google Ads, blocked IPs sync into your exclusion lists so they stop costing you money.

There is no on/off switch

Blocking is governed by your threat threshold rather than a master toggle. Once the tracking script is verified, visitors scoring at or above the threshold are blocked. Raising the threshold to its maximum is the closest thing to switching blocking off.

What you configure

Everything lives in Settings → Protection for the website.

Block above threat level: The threshold that decides who is blocked. 70 by default — see Threat score and threshold.
Blocking mode: Whether blocks attach to the person, the IP, or both. See Blocking modes.
Block duration: How long a temporary block lasts before it expires.

Blocking still needs an ad-platform connection to save you money

Detection and website blocking work on their own, but exclusions only reach your ad account once Google Ads or Meta is connected. Without that, fraud is identified and recorded but the same source can keep clicking and billing you. See Connecting Google Ads.

What blocking actually does

Google Ads: Blocked IPs are pushed into your Google Ads IP-exclusion lists automatically, at account or campaign level, with a full audit trail. This is what stops the same source from billing you again.
Meta: Fraudulent visitors are excluded from your audiences so your spend stops chasing them.
Your website: Optionally, blocked visitors can be served a 403 instead of your landing page. Off by default — see Website blocking.

How long a block lasts

A visit scoring 86 or above produces a permanent block. Lower scores over the threshold block temporarily, for a duration you configure per website.

Very long block durations add less than you would think

IP addresses churn and are shared behind carrier NAT, so an extremely long block on an IP eventually stops matching the person you meant and starts risking someone else. Person-based blocking is the durable option — see Blocking modes.

Checking it is working

The dashboard shows blocked persons and IPs, your block rate, and estimated budget protected for the selected period. The Google Ads IP-exclusion log records every sync, so you can confirm exclusions actually landed in your ad account.

Frequently asked questions

Will this block real customers?

At the default threshold, false positives are rare. If one happens you can whitelist the person in one click, and ConversionOS reverses blocks automatically when a blocked visitor converts.

Do I need Google Ads connected for blocking to work?

Detection and website blocking work without it. But the Google Ads connection is what pushes exclusions into your ad account, which is where the money is saved — connect it.

How do I stop AdProtektor blocking anything?

There is no off switch. Raise your threat threshold towards its maximum so effectively nothing crosses it, and turn off website blocking, click-frequency rules and Paranoia Mode.