Setting up ConversionOS
Choose an eligible plan, install the appropriate capture integration, configure destinations and test an event end to end. A verified page script alone does not prove that checkout events are captured.
On this page
Check the capture integration
Supported store integrations, browser events and custom API requests supply conversion events. Server-side delivery reduces dependence on browser tags, but capture, consent, credentials and destination acceptance still matter.
The three steps
Enable the add-on
Attach ConversionOS to your plan from the billing page. Pricing is shown at checkout.
Connect a destination
Go to Settings → ConversionOS for the website and connect Meta, GA4 or Google Enhanced Conversions for Web. See ConversionOS destinations.
Confirm a conversion arrives
Record a non-test purchase, lead or trial signup through your website or API. Setup acknowledges this capture independently of server receipts and the selected date window. Confirm a recent event in the currently configured destination as well; capture does not verify reporting or attribution. Dashboard test-fire does not complete the capture step.
Platform-specific capture
Some platforms need a little more than the page script to capture the full funnel, because their checkout runs outside your pages.
- Shopify
- The AdProtektor Shopify app sets up a Custom Pixel plus server-side webhooks. This is required for checkout events — Shopify's modern checkout does not run arbitrary page scripts.
- WooCommerce / WordPress
- The WordPress plugin captures purchases server-side, plus form submissions from WPForms, Gravity Forms, Contact Form 7 and Elementor Pro.
- Custom platforms
- Send supported events server-to-server using the custom API and its authentication requirements. Test capture, validation and destination receipt.
Choosing which events to send
You control which events are surfaced to your ad platforms. Sending everything is not always right — some platforms optimise better on a small number of high-quality signals. See Events and the funnel.
Checking your setup
The ConversionOS dashboard shows a checklist reflecting real state: subscription active, destination configured, first conversion received. Anything unticked is genuinely not done.
Frequently asked questions
How long until I see conversions?
Captured events appear after ingestion and processing. Dispatch also depends on any configured settlement delay, queue processing and destination acceptance.
Can I connect more than one destination?
Yes — Meta, GA4 and Google Enhanced Conversions can all run at once, and each is tested and monitored independently.