Clixtell protects Google Ads, adds call tracking and website recording, and starts at $15 a month. Here is how it and AdProtektor compare on plans and prices, on the platforms each one protects, on Google's 500-address limit and on the trial, with Clixtell's details taken from its own pages.
Clixtell automates IP exclusions in Google Ads and gives you a block list to copy into Bing Ads. Its pages list no Meta Ads integration. AdProtektor protects Google Ads and Meta on every plan and does not cover Microsoft Ads. Clixtell costs less if you run Google Ads alone and want call tracking in the same tool. AdProtektor fits if Meta matters to you or you want to try it without a card. The table shows both, and the section after it says plainly where Clixtell is the better choice.
Comparing Clixtell with ClickGuard? Read the sourced buyer guide.
Use the six-check provider acceptance review ↓
Product sources
Clixtell's details as its own site showed them on 20 October 2026 (sources below the introduction). Prices and plans change, so check them before you decide.
| Clixtell | AdProtektor | |
|---|---|---|
| Entry price | Monitor: $15 a month, for detection without automatic blocking. Protection, with automatic Google Ads IP exclusions: $50 a month. Billing annually saves 20%. | Standard: $84 a month billed monthly, or $71.40 a month billed annually, with automatic exclusions included. |
| What the plans cover | Plans are per domain. Monitor covers up to 5,000 ad clicks a month and Protection up to 10,000. Agency, from $75 a month, covers unlimited websites and Google Ads accounts. | 1 website and 5,000 paid ad clicks a month on Standard, across Google Ads and Meta. Organic and direct visits are checked too, without counting toward it. |
| Free trial | 14 days. The sign-up asks for payment information. | With no credit card. Nothing renews unless you choose a plan. |
| Ad platforms | Google Ads, with automatic IP exclusions, and Bing (Microsoft) Ads, through a block list you copy into Microsoft Ads, which holds 100 IPs. No Meta Ads integration is listed. | Google Ads and Meta integrations. Enforcement depends on the plan, configuration, active connection and supported scope. AdProtektor does not apply Microsoft Ads exclusions. |
| Google's 500-address limit | Syncs up to 490 blocks, keeping 10 slots free for live blocks. Past 490, on the Agency plan, it blocks the most threatening ranges first and merges IPs from one range into a single range block. | AdProtektor prioritizes eligible exclusions by their stored scope and threat ranking, within account and campaign capacity. An entry can be deferred when slots are unavailable. Confirm successful synchronization and the actual destination record before treating a selected entry as applied. |
| A returning visitor on a new IP | A device fingerprint, a 26-character ID per device. Its Device ID Blocker can keep blocking a device after its IP or provider changes. | AdProtektor keeps browser-scoped visitor context when the integration and relevant site data are available. An IP change alone need not erase that context. Another browser or device, cleared or unavailable site data and collection gaps can break continuity; test the observed journey. |
| Session recordings | The Website Video Recorder, in every plan. | Yes: 7-day replays and 30-day fraud evidence on Standard. Disclose recording in your privacy notice where required. |
| Call tracking | An add-on: $10 a month for 1 local number on Protection, $30 a month for 5 on Agency. | None. Clicks on phone links are counted with the verdict of the visit behind them. |
| Conversion data | Tracks web forms and purchases, and reports calls to Google Ads and Google Analytics as conversions. | The ConversionOS add-on, available on any plan, sends conversions server-side and can withhold those linked to blocked visitors from Meta, Google Ads and GA4. |
| Setup | Its script on every landing page, or the WordPress plugin. Google Ads connects through a sign-in pop-up that sets a tracking template and auto-tagging. | Use the website script, a supported guided install or the WordPress plugin. Google Ads connects through your Customer ID and an approved manager-account link. Confirm installation, active permissions and synchronization before evaluating applied exclusions. |
Buyer acceptance review · updated 3 November 2026
Apply these six checks to each provider, including AdProtektor. The competitor facts elsewhere on this page retain their displayed source dates; these checks are an evaluation plan, not a new vendor accuracy test. Review the current plan and installation requirements before making a purchase.
Name the website, ad account, campaign type and required action. Confirm monitoring, website enforcement, event handling and ad exclusions separately.
Evidence to keep: Current plan or quote, supported integration, required permissions and the intended destination.
Follow a flagged visit to the source observations, rule or available explanation. Keep unknowns visible; a label alone is not the underlying evidence.
Evidence to keep: Internal reference, timestamps, observed signals, settings and a reason you can review.
In an authorized test, compare the same browser across a network change, a different browser and a cleared-data journey. Record collection gaps.
Evidence to keep: Actual observed references and known reset conditions, rather than a guaranteed person identity.
Distinguish a proposed exclusion, a submitted update and a confirmed destination record. Inspect scope, status, delays and existing shared rules.
Evidence to keep: Actual criterion, audience or event-delivery record, account/campaign and verification time.
Trace a legitimate enquiry or checkout, the business receipt and a safe recovery path. A challenge result or successful page response alone is insufficient.
Evidence to keep: Accepted business reference, receipt, qualification and allow/recovery controls you actually tested.
Use the same workload and completed period. Include subscription, overage, integration and review costs. Keep vendor estimates separate from ad billing.
Evidence to keep: Written quote, verified ad costs, qualified outcomes, contribution and unresolved measurement limits.
Google distinguishes account-level from campaign-level IP exclusions and their eligibility. A provider decision still needs its own delivery check. Use the exclusion scope guide, identity evaluation and protection-value exercise for those specific questions.
Sources: Google’s IP exclusion scope and eligibility, account-level criterion reference and the AdProtektor integration requirements. A connection, an applied exclusion, a website decision and a billing adjustment are separate observations.
Download the provider acceptance record
PROTECTION PROVIDER ACCEPTANCE RECORD
Apply the same questions to each provider, including AdProtektor.
Keep customer data, credentials and raw click identifiers in your own system.
Provider / plan / source date / quote date:
Required workload: websites, ad accounts, campaign types, traffic and team:
Required control: monitoring / website enforcement / event handling / ad exclusion:
Scope and permissions confirmed:
Success criterion / owner / review period / timezone:
DECISION
Internal visit or decision reference:
Observed inputs, rule/settings and available explanation:
Unresolved data or legitimate alternative:
Identity test: same browser/network change, different browser, cleared site data:
Actual observed continuity and reset limits:
ACTION
Proposed / submitted / confirmed / failed / unresolved:
Actual destination criterion, audience or delivery record:
Account / campaign / action type / verification time:
Capacity, shared lists, platform eligibility and processing checked:
Legitimate completion, business receipt and tested recovery:
VALUE
Quote period, currency, taxes, usage unit and overages:
Installation, integration, retention, seats and review time:
Verified ad cost, qualified outcome and contribution basis:
Vendor estimate kept separate from billing and measured outcomes:
Confounding changes, low volume and remaining uncertainty:
DECISION TO MAKE
Keep / repair / continue review / compare another provider:
Evidence supporting that decision:
Next check / owner / review date / rollback for any proposed change:Use the free local tools and read-only export scripts to prepare a specific input for review. They do not classify a provider, apply an exclusion or certify a lead. Start with the traffic-audit checklist when the underlying traffic question is still unresolved.
Standard protects Google Ads and Meta together, with 5,000 paid ad clicks a month on one website. In Meta, AdProtektor keeps an exclusion audience of blocked visitors in your ad account, updated hourly, and adds it to your ad sets as an exclusion once you switch that on.
The trial starts without a credit card, so nothing renews on its own. Compare it on your own campaigns before you decide.
AdProtektor prioritizes eligible exclusions by their stored scope and threat ranking, within account and campaign capacity. An entry can be deferred when slots are unavailable. Confirm successful synchronization and the actual destination record before treating a selected entry as applied.
AdProtektor keeps browser-scoped visitor context when the integration and relevant site data are available. An IP change alone need not erase that context. Another browser or device, cleared or unavailable site data and collection gaps can break continuity; test the observed journey.
Inspect classifications, activity history, exclusion records and session replays. Adjust rules, remove a block or whitelist a legitimate source from the dashboard.
Connect using the advertising Customer ID and an approved manager-account link. No advertiser OAuth sign-in is needed for this connection. The link, required permissions and account state must remain valid; check connection and synchronization status.
Protection, with automatic Google Ads IP exclusions, is $50 a month, or 20% less billed annually, and Monitor, which detects without blocking, is $15. Both cost less than AdProtektor Standard at $84 a month.
Clixtell sells call tracking with local numbers as an add-on and reports calls to Google Ads and Google Analytics as conversions. AdProtektor has no call tracking.
Agency, from $75 a month, covers unlimited websites and Google Ads accounts, with native MCC support. AdProtektor Pro covers up to 10 websites and Enterprise 20.
Clixtell keeps a Bing Ads block list you can copy into Microsoft Ads. AdProtektor still checks Microsoft Ads visits on your site, but excludes nothing in Microsoft Ads.
AdProtektor protects Google Ads and Meta. Install the website script, connect the relevant ad accounts and configure protection. Google Ads uses eligible IP exclusions at the supported account or campaign scope. Meta uses Custom Audience exclusions with scheduled membership synchronization. Microsoft Ads is not covered. Connections must be active, and each platform applies its own processing and enforcement rules.
Choose a protection plan for your traffic, domains and the controls you need. AI features, retention and ConversionOS availability vary by plan. Review the current pricing details before starting.
1 domain • 5,000 clicks/mo • Session Recording • 7-day replays · 30-day fraud evidence
Up to 10 domains • 10,000–40,000 clicks/mo • 30-day replays · 60-day fraud evidence
20 domains • up to 150,000 clicks/mo • 60-day replays · 90-day fraud evidence
On 20 October 2026, Clixtell Monitor was $15 a month for detection without automatic blocking, Protection $50 a month with automatic Google Ads IP exclusions for up to 10,000 ad clicks, and Agency from $75 a month for unlimited websites, each 20% less billed annually. AdProtektor Standard is $84 a month billed monthly, or $71.40 billed annually, for one website and 5,000 paid ad clicks a month across Google Ads and Meta. Check both pricing pages before you decide.
Its home, pricing and integrations pages describe protection for Google Ads and Bing Ads and list no Meta Ads integration. AdProtektor keeps an exclusion audience of blocked visitors in your Meta ad account, updated hourly, and adds it to your ad sets as an exclusion once you switch that on.
No. AdProtektor protects Google Ads and Meta. It still checks Microsoft Ads visits on your website like any other visit, but excludes nothing in Microsoft Ads. Clixtell keeps a Bing Ads block list you can copy into Microsoft Ads yourself.
Google Ads allows 500 excluded IP addresses on the account-level list and 500 on each campaign's. Clixtell's help center says it syncs up to 490 blocks to keep 10 slots free for live blocks and, past 490, blocks the most threatening ranges first and merges IPs from one range into a single range block. AdProtektor prioritizes eligible exclusions by their stored scope and threat ranking, within account and campaign capacity. An entry can be deferred when slots are unavailable. Confirm successful synchronization and the actual destination record before treating a selected entry as applied.
You can, but both write IP exclusions to the same Google Ads account, and Google holds 500 addresses per list, so the two compete for the same space. Keep the overlap short, keep your existing reports, and compare the same dates, campaigns and traffic definitions.
Connect your campaigns, configure your protection and let AdProtektor handle the ongoing checks. Start with your own traffic.
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